Seeing select premium networks alongside a few other channels going direct-to-consumer (DTC) with streaming services is more than a passing fad.
Citing the ongoing unbundling of cable TV packages in the coming years, The Diffusion Group predicts that all “major” TV networks will introduce OTT-powered, direct-to-consumer services by 2022.
That, of course, would build on several of the services that have already been launched, such as HBO Now, Starz, Showtime, CBS All Access, as well as those that are in the plans from The Walt Disney Co., including ESPN Plus, among others.
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